Hi. I’m Ben Johnston
I’m an SEO Director, data analyst, programmer and copywriter in London. On this site, I’ll show you how to bring data science to your digital marketing.
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A Bit About Me
17 years experience
I’ve been working in digital for a while
Results
Great results for nearly two decades
Leading SEO teams
Driving performance from talented people
Analyst
Merging data science & SEO
Programmer
R, Python, Julia, VBA & more
Speaker
Want me to speak at your event?
My Latest Blog Posts
R For SEO Part 7: Loops
Welcome back to my R for SEO series. We’re in the home stretch now, with part seven. Today, we’re going to be…
R For SEO Part 6: Using APIs In R
Wow, we’re at part 6 of my R for SEO series. Welcome back. I really hope you’re finding this useful, and by…
R For SEO Part 5: Common Excel Formulas In R
Welcome back. It’s part 5 of my R for SEO series and I hope you’re all finding it useful so far. Up…
R For SEO Part 4: Functions
Welcome back to part four of my series on using R for SEO. We’re at the halfway point now and hopefully you’re…
R For SEO Part 3: Data Visualisation With GGPlot2 & Wordcloud
Welcome back. You’ve made it to part three, where we’re going to start having a bit of fun with the R language…
R For SEO Part 2: Packages, Google Analytics & Search Console With R
Hello and welcome to part two of my series on using the R programming language for SEO. Hopefully you enjoyed part one…
R For SEO Part 1: The Basics
The R programming language has lots of benefits for SEOs, but it just doesn’t get as much love in the space as…
Keyword & Topic Clustering For SEO With R
Keyword and topic clustering for SEO has been a hot topic for years, but one of the things I’ve noticed is that…
What Is The Most Common Superpower In Comics?
If you read my post on Marvel crossover events a while ago, you’ll know that I absolutely love comics and if you’re…
Tools of the Trade
Here are just a handful of the tools I use on a daily basis, at work or on this site.
If you see a link from me – particularly an affiliate link – you can rest assured that I wholeheartedly recommend the tool and use it all the time. There’s also usually content on how you can get the most out of it, too.
Want me to look at your tool, review it or promote it? Get in touch and let’s have a conversation.
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